A little more clarity for your wellness shelf. How we approach comparisons

Guide / The clearer choice

How affiliate supplement sites make money

Understand commissions, tracking links, and the disclosures that help readers judge a recommendation.

For information, not medical advice. Supplements are not FDA-approved to diagnose, treat, cure, or prevent disease. Talk to a qualified health professional before taking a supplement.

The basic transaction

An affiliate arrangement can pay a website a commission when a reader follows a tracked link and makes an eligible purchase. The retailer or affiliate network sets the terms; a click does not necessarily result in a commission.

A commission creates a financial incentive to feature products. It does not establish that a product is the best choice or that the reader needs a supplement at all.

What a useful disclosure says

The FTC says a material connection should be clear and conspicuous, ideally close to the relevant recommendation. ‘We may earn a commission if you buy through a link’ explains more than an unexplained ‘affiliate link’ label.

On PillShopper, consult the affiliate disclosure for the current link arrangements. Product information links may lead to an official site or, if affiliate links are added, to a commission-earning destination. You can also go directly to a brand's site yourself.

Separate the business model from the evidence

Whether or not a site receives commissions, check the exact label, independent sources, potential downsides, and any product testing claims. Be skeptical of rankings without a clear basis, exaggerated benefits, and claims that every reader needs a product.

A trustworthy comparison should make the limits visible: changing formulas and prices, incomplete evidence, and the possibility that no supplement is the right choice.

Know where you are buying

PillShopper is a comparison directory; a purchase made after leaving the site is handled by the destination merchant. Review that merchant's price, shipping, subscription, returns, and privacy terms before ordering.

Frequently asked questions

Does an affiliate commission always increase the price?

Not necessarily. Pricing and affiliate terms depend on the merchant; check the actual price and conditions before you buy.

Can I avoid an affiliate link?

Yes. You can search for the merchant or type its official address directly into your browser.

Sources and further reading

Explore the original guidance for more detail.